Is True Do-Not-Track a Pie in the Sky?

Developers of the major browsers -- Microsoft, Google and the Mozilla Foundation -- plan to implement so-called do-not-track features into their browsers so consumers can indicate when they don't want their movements online to be observed and recorded by site hosts, which generally use the information to strengthen their advertising systems.

Source: http://www.technewsworld.com/rsstory/71743.html

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